Leanna JacksonForget the T-Shaped Marketer, You Should Be a Bar ChartBuild your skills broadly, understand how it all works together, and be a kick-ass marketer.Sep 3, 2023Sep 3, 2023
InBetter MarketingbyLeanna Jackson3 Things I Learned Running Marketing for a Series B StartupAnd 3 things I’ll change next time aroundJul 28, 20221Jul 28, 20221
InBetter MarketingbyLeanna JacksonProduct marketing vs performance marketingObservations from a former performance marketer transitioning into product marketJun 8, 20224Jun 8, 20224
Leanna JacksonThe importance of understanding design thinking as a marketerTL;DR – understanding design thinking allows you to understand your product + design teams AND think outside the box on new messaging that…Jan 22, 2022Jan 22, 2022
Leanna JacksonHow do Political Campaigns impact paid social advertising?It’s no surprise the 2020 election year was unprecedented. It should also be no surprise that the Presidential candidates spent millions…Nov 14, 2020Nov 14, 2020
Leanna JacksonObserving parallels in product and growth marketingHow a personal interest in Product Marketing led me to become a better overall Marketer.Jan 14, 2022Jan 14, 2022
Leanna JacksonLeveraging content as a growth marketing strategyUsing media to maximize the power of your contentJan 17, 20221Jan 17, 20221